Naila Kassim is the Group Director HR for House of Habib. In her capacity as the Group Director HR she is responsible for formulating a strong talent and HR management strategy that encompasses recruitment, retention, organizational development & rewards in sync with the business needs along with ensuring succession planning for a healthy talent pool within the organization. She is also responsible for the Group Wide Management Trainee program across the industrial and banking sector across House of Habib.
Prior to her association with House of Habib she was the Group Head of HR & Communications of Engro Corp. Responsible for all strategic HR matters and the internal and external communications of the Engro brand and its subsidiaries consolidating the brand architecture for the Company as a whole. She has also initiated various human capital development programs that include championing diversity and driving employee engagement to deploy an enabling environment at Engro.
Prior to her association with Engro in 2010, Naila worked extensively with the leading giant chip manufacturer - Intel Corporation – where she was responsible for developing strategic programs to promote technology usage and penetration of IT in Pakistan, Thailand & Bangladesh. She was also instrumental in working with the world-wide teams in supporting the development of a new platform for the emerging markets.
During her time at Intel Corporation she was heading the flagship CSR program to bring about technology aided learning in schools across Pakistan and Thailand. Naila worked with the Government of Pakistan to train a 100K teachers on using technology as a teaching tool and promoting project-based learning across both government and private schools in the country. She also launched the first WIMAX Pilot with the Ministry of IT in the country and launched various initiatives to make computers affordable with various financial institutions.
In addition, she was also responsible for increasing technology adoption across the South Asian Markets. Naila holds a Bachelor of Science degree having majored in Marketing from Southeastern University, Washington D.C. In her free time, she enjoys music, travelling and watching shows and movies.